



Westcoast Connection is a Montreal based firm that provides unique travel experiences for teens worldwide. Their goal is to use exciting, memorable travel to teach and inspire teenagers and to enhance their understanding of themselves.
The client’s previous website had been effective in its day, but was beginning to look dated. It also lacked some of the features that their web-savvy clientele were accustomed to. Because it had been built entirely using Flash, it was difficult to update and had very poor search engine results.
They approached us to build a new site that was both youth-oriented and fun, but that would also appeal to parents. We worked closely with the client to determine effective site architecture that would accommodate the many tours offered by their two different divisions.
Since Westcoast needs to be able to update the site on an ongoing basis, we provided an off-the-shelf content management system that lets them take full control of the site and make changes quickly and easily.